Character illustration for packaging – mascots that sell
Discover how character illustration for packaging creates memorable mascots that help products stand out on crowded shelves and build lasting brand loyalty.
My work is bright, energetic and character-led, built for clients who want personality in their visuals rather than generic stock art.
I work with corporates, agencies, publishers and individuals, and I take on everything from single spot illustrations for articles to full brand illustration systems.
I know my style’s not right for every project, but if you’d like me to draw something for you, get in touch.
I’ll happily create a one-off spot illustration, a more complex commission or even the odd icon or two.
Over the past twenty-plus years, I’ve created thousands of illustrations, some for commissions, others for stock sites, and many just for fun.
After a recent hiatus due to other projects, I’ve recently relaunched this site with the idea that it’s part portfolio, part blog and part shop.
I’m working on various simple to colour colouring books for kids.
The aim is to create a set of books that encourage colouring and exploring doodling for younger children to boost their creative confidence.
The books feature big illustrations with bold outlines, so it’s easy to ‘keep within the lines’ – something that can frustrate younger creatives.
As with most creatives, I am not short of an opinion
Discover how character illustration for packaging creates memorable mascots that help products stand out on crowded shelves and build lasting brand loyalty.
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